Ad Creative Strategies on iOS 14.5

How will mobile ad creatives change post-IDFA? With less data granularity for tracking and targeting, marketers need to shift their ad creative strategy to focus on building creatives that speak to a broader audience to drive installs and motivate actions.

Liftoff’s and Vungle’s ad creative experts share practical strategies to adapt your creatives to a post-IDFA world.


What we covered: