Love Is in the App: Growth Strategies for Dating Apps

There are now over 270 million dating app users worldwide. Dating apps are becoming more popular, but marketers also face new challenges. To stay competitive, apps need to stand out—much like their users.

Join experts from top dating apps as they dig deep into advertising strategies for your app.

Panelists:

• Kevan Merlehan, Director of Sales, Liftoff + Vungle
• Maria Brigida Deleonardis, Head of Paid & Organic App Acquisition, Spark Networks
• Hannes Johnson, Chief Growth Officer, Smitten

What we will cover:

• The best strategies for acquiring active users for your app
• UA trends across platforms, regions and seasons
• Best practices for designing ad creatives that win high-value customers
• Tips & tricks for standing out in the market
• Highlights from our 2022 Dating Apps Report